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To sell and market a blood test for people with infectious diseases or general health problems.
MARKETING
- Preparation and launch of marketing material
- Preparation and execution of marketing campaigns
- Preparation and execution of product launches
- Planning and execution of marketing conferences
- Product and application support to distributors and customers
- Day to day handling of distributor and customer enquiries
- Sharing of best practices with/between partners
- Input to price decisions
- Input to sales forecasting and production planning
- Give input to overall Marketing and Sales strategy for ViroGates
- Marketing activity optimization; - corporate/marketing guides, branding, advertising, congresses etc.
- Maintain knowledge about market environment, competitors, price levels, changes in health care systems etc. and forward this information to relevant stake holders in a timely fashion
- Establish and maintain strong relationships with distributors and key customers
- Maintain and develop sales manual and sales tools
- Support distributors at customer meetings
- Support distributors at internal sales meetings
- Train sales staff
- Create and maintain direct contact to certain specific customers and provide necessary advise and support to these
PERSONAL CHARACTERISTICS
- Outgoing
- Dedicated
- Sales minded
- Analytical
- Team player
- Dynamic
- Ready to go the extra mile
BACKGROUND
The ideal candidate has some years of experience in a sales/marketing position within health care/biotech and possibly a business/marketing degree and/or education within life sciences.
The position reports to VP of Sales and Marketing.
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